The Government has now announced that it will not be proceeding at this time with legislation to introduce standardised packaging for cigarettes and other tobacco products. This is an extremely disappointing surrender to the tobacco industry. But it is not the end of the story.
We want Parliament to be given the chance to debate and vote on the issue as soon as possible. Every day 570 children in the UK become smokers: standard packs are urgently needed to protect them from tobacco industry marketing.
You can help by emailing your MP.
You can download our press release following the Government announcement here and a detailed briefing for parliamentarians on the issue here.
You can view pledges of support to standardised pack from leading UK health organistions here.
Example of what plain packs could look like compared to current packs.
The clock ticks
Every day 570 children become smokers in the UK. That's
since the consultation on standard packs closed. Tell the Government to act.
Key points to make in your email
The Government’s announcement that it will not bring in legislation on standard packs for the time being is extremely disappointing. 570 children start to smoke every day. Parliament must be given the chance to debate and vote on the issue. This is not a Party political issue; it is a vital matter of child protection and public health. Help make smoking history for our children. Put cigarettes in standard packs and stop the pack being used to promote the product.
• Smoking is a childhood addiction not an adult choice1
• More than 200,000 children start smoking each year2
• Half all lifelong smokers die from their addiction – that’s over 100,000 people
last year in the UK3
• Cigarette packs are attractive and misleading, especially to children4,5
• The public support plain, standard packaging6
• The public health community support plain standard packaging7
• There is cross party support at Westminster for standard packs8.
• Standard packs are cheap and easy to implement9
• Australia already has standard packs. Retailers have found it easy to implement10
and there is no
evidence it will increase smuggling11.